Guitarist Trey Gunn took matters into his own hands and posted a personal appeal directly to his website. In it, he attempts to 1) debunk myths on downloading, 2) debunk myths on artists who care about illegal downloading, and of course, 3) urge you to pay for the music you love. He writes:
I would just urge you to take a moment to extend your thinking into what makes beautiful, amazing, powerful pieces of music come into being in the first place. And then, maybe, ask “How can I help that to happen?”
It is very lengthy and because of that, I won’t try to paraphrase – visit his website to read the appeals as intended.